Latest News from the IPC

Wingstop Restaurants recently launched a television commercial featuring two American icons: former Dallas Cowboy quarterback, Troy Aikman, and Idaho Potatoes.

Eagle, Idaho, June 6, 2007 - A five-pound bag of Idaho Potatoes isn't the only place you'll find the "Grown in Idaho" Seal. While stationed in Guam, Technical Sergeant Ben David, who is currently stationed at Hill Air Force Base in Utah, had the famous "Grown in Idaho" Seal tattooed on his right shoulder...complete with the registered trademark...of course!

The IPC is reaching out to spud lovers across the country, asking them to work their magic in front of the camera with America's favorite vegetable: the Idaho Potato. They want to see what people are doing with their Idaho spuds -- whether it's making fabulous meals, using potatoes to help get broken light bulbs out of sockets or even using an Idaho Potato as the "star" of a movie -- and have launched a video contest on YouTube.com.

Retailers love their spuds, and from the 2,000 entries received, it's evident that February is, without a question, Potato Lovers Month. This year more than $150,000 in cash and merchandise prizes were awarded to retailers across the country and every qualified entrant received a free MP3 Digital Music player, a $70 value!

Eagle, Idaho, May 15, 2007 -- Idaho's Congressional Delegation has introduced two resolutions to the U.S. Congress designating May 2007 as "Idaho Potato Month" and recognizing the 70th Anniversary of the Idaho Potato Commission (IPC). The delegation consists of Senator Larry E. Craig, Senator Mike Crapo, Congressman Bill Sali and Congressman Mike Simpson.

The Idaho Potato Commission (IPC) was recently part of a delegation of 35 Idahoans, including Governor C.L. 'Butch' Otter, who traveled to Cuba to meet with government officials to discuss trade opportunities between Cuba and Idaho. The Commission focused primarily on ways to sell fresh and/or processed Idaho Potatoes into Cuba as potatoes are an important staple in the Cuban diet.

Nampa, ID, February 16, 2007 -- According to the Idaho Potato Commission, the Idaho food company, Great American Appetizers, has announced the introduction of a new potato product line. The new business line extension includes two products, Betty Crocker Mashed Homestyle and Betty Crocker Gourmet Twice Baked Potatoes which join Betty Crocker Mashed Sweet Potatoes. Both use natural ingredients, including 100 percent Idaho Russet Burbank potatoes — America's favorite potatoes. Great American Appetizers licensed the Betty Crocker® name from the Minneapolis-based General Mills.

EAGLE, ID, February 2, 2007 -- Mashed potatoes are the all-American comfort food and can also become a signature item. For these reasons, making perfect mashed potatoes can be incredibly intimidating. And, what do you do with leftovers? The Idaho Potato Commission (IPC) demystifies this classic by creating an instructional CD that walks restaurant and non-commercial operators through the simple steps of creating perfect mashed potatoes every time.

EAGLE, ID, January 2, 2007- One of the most popular display contests in the produce industry, the Idaho Potato Commission's (IPC) Potato Lover's Month Retail Display Contest, is getting ready to kick-off its 17th year with more prize money and bigger incentives than ever before. And the best part is everyone's a winner!